To spread the brand throughout a wider variety of media, including a website, facebook page, posters, flyers, outdoor event and branding for a permanent outdoor promotional stand. This will in effect increase the number of bookings and inform the target audience of the services' available.
A website with a strong classical brand identity was created. Aspects such as keywords, online placement and competition was identified to sit within the correct context in the online world. A facebook page was created and linked back to the website to increase traffic and give a friendly personal edge. For a boating exhibition, additional posters, leaflets and outdoor portable display materials were designed, sourced and supplied.